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Empathy - Not Business Plans - Key to Your Home Based Business Success - Do You Have Empathy?
Author: Coral LaFresnaye

EMPATHY is a Natural Talent, you were born with it and you will never loose it. It can be a blessing or a curse in a home based business. If you develop it, it can make you a Millionaire. Mary Kay, of Mary Kay cosmetics, did just that. If you have it, it is your most important key to a successful home based business. Business plans, cash flow projections, marketing analysis, etc. are skills that are needed in a home based business, but they can be learned from a workshops, courses or books. Your Natural Talent is what gives you the competitive edge.

This a the second in a series of articles describing the 34 Natural Talents that can give a home based business owner the “edge” in the market place. The purpose of this article is to help the home based business owner identify which Natural Talents they posses. The rest of the article will discuss what to do with the Natural Talent, once identified.

First, examine do you have EMPATHY as we define it. EMPATHY is: “A person that loves to relate. They can sense the emotions of those around them. They feel what others are feeling as though they were their own feelings. Intuitively, they are able to see through the other person’s eyes and share their perspective. They do not necessarily agree with each person’s perspective. They do not necessarily feel pity for each person’s predicament. That would be sympathy, not empathy. They do not necessarily condone the choices each person makes, but they do understand. They hear the unvoiced questions. They anticipate needs. When others cannot find the words, they seem to find the right words and the right tone. They help people find the right phrases to express their feelings. They help others give voice to their emotional life.

Having EMPATHY is only one of the thirty-four Natural Talents that have been identified by the Gallup Poll organization. Gallup interviewed 2 million successful people, spent millions of dollars and recorded the results for 25 years to identify these natural 34 talents. Tax Moms has integrated these into and is sponsoring a FREE 9-week Experience called the “Be Financially Free with Ninergy – the Experience. The purpose of the Experience is to help home based business owners identify which of the 34 Natural Talents they possess and how to use them.

Your Natural Talent is where you start. Your next step is to encounter the money messages you receive throughout life. Your ‘Money Strategy’ is the inter-twining of your Natural Talents and your money messages. A person’s lack of understanding of their “Money Strategy,” not the product; search engines, business plan, or capitalization is the reason for business failure. This is the reason Tax Moms are sponsoring a FREE 9-week experience called the “Be Financially Free with Ninergy – the Experience.”

Each week for 9-weeks the participants will have the opportunity to take part in a chat, talk and video webcast-conference with exercises to help them to identify their Natural Talents and how the money messages effects their “Money Strategy.” At the end of 9-weeks they will understand how their “Money Strategy” can cause their failure or lead to their success. It is now their choice.

The 9-week tele-conference is free and does not promote any product, franchise, service or business, but provides a life changing experience about money. During the 9-weeks the participants have to spend 3.6 million dollars on anything their heart desires. For 9-weeks, the participants receive 2 money-emails a week. The first one is for $5000 and the last one is for a $1,000,000. Each week they have to spend their virtual money before the next money-email arrives.

They will experience their “virtual dollars” turn into “real dollars” by focusing and purchasing every desire of their heart, and understanding their “Money Strategy.” The purpose of the 9-weeks is to change their “real world” money consciousness. It is not a just a webcast-conference, it is a real life Experience

How do the Tax Moms know that a person’s “Money Strategy” is the secret to success? Since all Tax Moms have participated in this experience and since they prepare thousands of client’s tax returns, they see it over and over that it is not the product or the service that causes the success or failure, but the client’s Money Strategy.

Registration is limited to 500. There is no cost to participate in any part of the experience. The first money-email arrives on July 4, 2005, your Financial Independence Day.

If you cannot attend the webcast-conference, this is the first article in the discussion of the 34 Natural Talents. The next Natural Talent discussed will be ACHIEVER.

The Natural Talents definitions in this article are from the book “Now, Discover your Strengths” by Marcus Buckingham & Donald O. Clifton, Ph D. Tax Moms is not affiliated with the Gallup organization or the StrengthsFinder® group, nor certified by them.

Your Natural Talent is your most important asset. Business plans, cash flow projections, competitive analysis, etc. are needed, but these skills can be learned from workshops, courses and books. The second Natural Talent of 34 to be investigated is – EMPATHY.

Coralee LaFresnaye is the Vice President of Tax Moms. She handles the daily operations of a nationwide network of CPAs, IRS Enrolled Agents, and State Certified/Public Tax Preparers that work at home. She has been a Entrepreneur and Tax Professional for 34 years specializing in small businesses.

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